Length & clarity
Shorter is easier to remember, say, and print. Dictionary and short two-word names sit at the top.
Domain appraisal
Honest valuation—not a pretty number
Automated tools are fine for triage. A negotiable price comes from comps, buyer intent, and use-case judgment.
Request an appraisalHow we judge value
The word itself
Real language, searchable intent, clean pronunciation—three tests that set the asset class.
TLD strength
.com remains the global default. Other endings can work in niches, but the price gap is real.
Commercial intent
The closer a word sits to money changing hands, the more end users pay for the front door.
Brandability
Short, pronounceable, ownable strings matter just as much to funded startups.
End-user vs wholesale
One name, two fair prices. We clarify which number you’re estimating before we quote.
Submit an appraisal request
Share the domain and any context you have (traffic, past inquiries, prior listings). We’ll return a negotiable range with rationale.